Research & Discover

Our expert qualitative and quantitative research will give you insightful feedback into consumer and brand behaviour. Strategic partners offer the latest technology in neuroscience, and our methods include immersions, biometrics and customer workshops, traditional focus groups, in-depth interviews and quantitative surveys.

What we do

We gather and provide you with profitable feedback on your brand and consumer behaviour.

“70% of buying experiences are based on how the customer feels they are being treated.” – McKinsey report

Why it is important

  • Adequate, expert research is fundamental in exploring the potential success of a new brand or product.
  • The survival of existing brands and products depend heavily on the relationship they have with their consumers.

How we do this

  • Neuroscience technology
    • Biometrics
  • Immersions
  • Customer workshops
  • Traditional focus groups
  • In-depth interviews
  • Quantitative surveys

What you get

  • Powerful insights into your brand and how people respond to it.

© 2021 by The Consumer Psychology Lab

© 2020 by The Consumer Psychology Lab 
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