Jacques de Kock, Executive: Human Capital
“Our brief to CPL was simple. Come up with a program to improve employee engagement that would ultimately lead to improved levels of care for our clients by transforming our workforce and identify an outstanding individual worthy of the title, Employee of the Year, winning a substantial prize. Our main aim was not the prize, but rather the transformation of the workforce. No other company had done what we were trying to do, yet CPL presented a concept within a week.
Our company values would form the basis of the program with staff nominating each other for actively living a value. A program was developed with input from management as well as staff. Workshops were arranged for all and CPL’s commitment to make the program work was evident right from the start. All requests for assistance was always accommodated. CPL even presented workshops over weekends and during evenings.
Change management has become the new buzz word in business. Many companies profess to be agents of change management but are merely proponents of a one size fits all approach. CPL, on the other hand, developed a unique program, taking into account the unique intricacies of our business, and rolled it out to all. I have no hesitation in recommending The Consumer Psychology Lab to any company wanting to invest in their workforce in order to reap the benefits from customers in the long run. ”
Vidhya Parbhoo, Sales Manager
“My two 2 years working with The Consumer Psychology Lab has been an honour and a privilege. Director and owner Liezel Jonkheid is actively involved in the business and I am inspired by her insights in our brand and customer experience management.
With great teamwork, attention to detail, willingness to go the extra mile and aspirations to live up to the highest standards, they consistently surpass the competition. And, as the Lexus brand stands for amazing customer experience and always exceeding expectations, they are a perfect fit for us.
I highly recommend Liezel and her team for their professionalism, hard work, dedication and insights: they truly understand customers’ needs.”
Adding Customer Value