Map The Journey

Building your success, one ecstatic customer at a time

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We help to craft your
customers' journey
Inspire your teams to deliver moments that matter
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We help people to have their
voice heard, and matter
Shape your offer so they share their stories
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Building your success,
one ecstatic customer
at a time
Shape your offer so they share their stories

Customer Experience CX Specialists</span

As Customer Experience CX Specialists, let us research and develop your customer experience strategy with you and help make your business a success. A great customer experience is key to your prosperity.

Voice of
the Customer

Stay Close to What Your Customers Need
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Customer
Insights

Get to Know Your Customers
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Journey
Design

Craft the Experiences That Will Make Them Return
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Customer Strategy

Defining Your Customer Strategy
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Employee
Experience

Empower Your Team to Deliver Your Company’s Desired Experiences
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Humanising customer connection

Understand, Change and Manage consumer behaviour

Customer Experience Is The Key To Your Prosperity

A great customer experience is key to your prosperity. There are various definitions digging into all sorts of details to explain the concept of customer experience. But, at its core customer experience deals with emotional response. As Customer Experience CX Specialists, let us research and develop your customer experience strategy with you and help make your business a success.

Whenever someone interacts with your brand they become emotionally involved, and the impact of their emotional response is what customer experience is all about. Contrary to what you might think, their emotional response is not only determined by how they felt at the time of their experience but, rather, by the recollection of the interaction and the feelings they had afterwards.

online training course

Customer Service Training – Get it right!

Mastering Customer Skills is an affordable, self-paced online training course and an absolute must-have for every SME looking to avoid the time and huge expense of outsourced customer service training, but still achieve outstanding, customer-focused results for your front-line people who can make or break your business success.

It’s the ideal confidence booster for every customer-facing person – sales executives, shop assistants, call center agents, waiters, concierges, small business owners – anyone who has a front-line role serving and engaging with customers in-person, online or over the phone

This is a course where the functional aspects of the job steps into the background for a while, and art and science of exceptional service move onto the centre stage to take your team and your business to the next level. It’s short, sharp and to the point – delivered in 9 modules, all self-paced and online and completed in under 90 minutes.

Book your course now, and find out more about what’s covered here

Get your customer service firmly on the front foot, consistently and make your business and service delivery every customer’s dream!

Advanced CX Interviewing Skills Course

Our course empowers professionals to elevate their interviewing skills, transform their career trajectories and excel in the dynamic field of customer experience and qualitative research.

Join Our Team as a Telephonic Interviewer and Shape the Future of Customer Experiences

We’re looking for an inquisitive, articulate, and customer-centric researcher to join our team. This role involves conducting in-depth telephonic interviews to capture authentic customer insights. Your curiosity, interpersonal prowess, and zeal for customer experience will help us forge new frontiers in understanding consumer behaviour.

Enhancing Market Research

 world’s leading innovators

Insight250 winner

Liezel Jonkheid was named an Insight250 winner for 2021. This positioned her among the world’s leading innovators, visionaries and pioneers focused on elevating and enhancing market research, enterprise intelligence and data-driven marketing. Insight250 spotlights 250 of the world’s insight leaders and innovators across the academic, enterprise, agency, technology, consulting and media realms. 

A committee of research, insight and marketing professionals reviewed a spectrum of dimensions to make the Insight250 selections, including professional experience, academic accomplishments, publication contributions, thought leadership, industry involvement, insight innovations and sector accolades, among others.

Latest Insights

Sharing Experiences and Insights

Buying Essential Goods

Buying Essential Goods

May 16, 2023 Research

The study aimed to understand how South Africans adjusted to the changes, especially how essential goods (before, during and potentially after the lockdown) are purchased.

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What Our Clients Are Saying

Clients that speak volumes

Trusted by international brands

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